Time of Use Rates and "Cherry Picking"

One of the concerns that I have heard expressed by Utilities about implementing Time of Use rates is that customers will "cherry pick" (i.e. those customers who already have advantageous load profiles will adopt TOU rates.)

Of course they will, and you want them to. 

Just had to add this...

I've been off the blog for a while, but since I'm getting back in the saddle again, I realized when I saw this I had to post it...